Wicked Mixers makes one of a kind cocktail mixers that are irresistibly refreshing and never too sweet. The visual language for the brand is clean, modern, and minimalist, with a focus on elegant typography and gradient colors. The packaging is sleek and sophisticated, with an emphasis on the art direction showcasing high-quality ingredients and unique flavor profiles of the mixers.  

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Professor - Eugene Kim, Pratt Institute        Year - 2022